Tool 1: Connect through your character


“The first thing to abandon is the idea that the audience want to see your tricks. They don’t. They want to see you.”

Geoffrey Durham (magician)


You have a character which you play each moment in front of your audience — even if you’re not consciously aware of it. It’s a necessarily heightened version of you. Although it’s the most powerful engagement tool in your toolkit, it is also the most dangerous one to meddle with until you are ready.


Hook Your Audience (volume 1) Copyright © 2021 by HOOK training limited. All Rights Reserved.

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